Higher Education > New General Education
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ISBN: 9789719826972
Delivery: Metro Manila 3 to 5 days, Others 5 to 10 days Pandemic Delay in Delivery
Availability: In Stock
Author: Roger S. Ambida, Josephine P. Galicha, Richard L. Oandasan
Publisher: C & E Publishing, Inc.
Edition: 2
Copyright: 2026
₱645.00
Purposive Communication (Second Edition) introduces students to the intricacy and dynamism of communication in various contexts. It is designed to improve the communicative competence of the students by inculcating in them the cultural and intercultural awareness necessary in communication, especially in this age of globalization. It attempts to move away from a purely structure-focused linguistic instruction to a more social- and culture-oriented discussion of lessons. This material is equipped with assessment tools to reinforce the learning experience of the students.